Kettlewell Media

Sponsorships, sourced for creators.

Kettlewell Media connects YouTubers and content creators with brands that already want to reach their audience — so you can focus on the channel, not the cold emails.

Who this is for

Two sides of every deal.

We work across content niches — from lifestyle and tech to fitness, gaming and beyond — matching each creator with brands that genuinely fit their audience.

For creators

Sponsorship, without the chasing.

Whatever your niche, we research and approach the brands already sponsoring channels like yours, negotiate on your behalf, and only take a cut of what we bring in.

  • Sponsor outreach and warm introductions
  • Rate benchmarking and negotiation
  • Contract and disclosure guidance
For brands

Reach audiences that convert.

We match your product with creators whose audience, tone and history actually fit — not just whoever has the biggest subscriber count.

  • Vetted, brand-safe creators across niches
  • Clear pricing and deliverables
  • One point of contact across a roster
How a deal gets done

From first contact to payment.

01

Fit check

We look at your channel, audience and tone to find sponsors that genuinely make sense.

02

Pitch

We approach the brand directly with your numbers and a clear proposal.

03

Negotiate

We agree rate, deliverables and timeline, and handle the contract.

04

Deliver & get paid

You make the content. We make sure payment lands on time.

Why sponsorships

A revenue stream most creators leave on the table.

32%
of influencer marketing budgets are now allocated to YouTube creator partnerships, up from 18% in 2023.
$500–$50k+
typical range for a single sponsored video, depending on niche, audience size and engagement.
10–20%
standard commission for sourcing and negotiating a creator's sponsorship deals.

Let's talk about a deal.

Whether you're a finance creator looking for sponsors, or a brand looking for the right channel — get in touch and we'll take it from there.